WG Grinders Franchise Business Opportunity

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SANDWICHES SATISFY A GROWING HUNGER FOR FRESH, QUALITY FOOD.

It's easy to see why so many American consumers are filling up on sandwiches these days. W.G. Grinders sandwiches and salads are prepared with fresh ingredients. They offer a convenient meal that can be eaten at lunch or dinner, and are as popular with children as they are with adults.

Restaurant Business magazine reports, "With sandwich businesses clearly growing faster than the general restaurant market, it's safe to say the segment is stealing share from other sectors. W.G. Grinders restaurants meet the demand of that market segment with a variety of fresh, wholesome baked sandwiches and delicious salads. The W.G. Grinders franchise program now offers you an opportunity to benefit from this growing market demand as well.

W.G.GRINDERS RESTAURANTS - A DISTINCTIVE FLAVOR FOR SANDWICH LOVERS

If you like sandwiches, you'll love W.G. Grinders restaurants! Customers choose from hot baked sandwiches, with a wide variety of tastes, over 20 different selections, each made to order according to W.G. Grinders exclusive recipe. Hearty, fresh baked baguette-style rolls in three varieties are prepared with succulent honey glazed ham, sirloin steak, marinated boneless chicken breasts, or an assortment of other popular ingredients, baked until they are just right. Together with a generous layer of cheese, juicy tomatoes and other fresh sandwich fixings, the meats and vegetables are baked in the roll, soaking it with their juices.

W.G. Grinders own secret formula marinade, special sauces, and condiments bring full-bodied flavor out of each sandwich. The result is a hot, chewy, mouthwatering load of flavor that sets W.G. Grinders sandwiches apart from anything else you've ever tasted!

Every component of the W.G. Grinders business, from recipe development to restaurant design to customer service techniques, has been tested and refined for performance. When you become a W.G. Grinders franchisee, you benefit from the experience of those who have devoted thousands of hours to developing the W.G. Grinders system.

The engaging, comfortable style of a W.G. Grinders restaurant is immediately apparent. The floors are distinctive black and white alternating tile squares, and the glass cases exhibit fresh breads, meats, and salads to give the customer the initial feeling of being in a delicatessen. Curved glass block walls separate areas and add to the restaurants' look, while soft neon lights, an open ceiling, and full length windows accent the warm, comfortable, but casual atmosphere.

Take-out dining can account for a substantial portion of the W.G. Grinders restaurants' sales. Party sandwiches can be prepared on 3 foot rolls. Vegetable and cheese platters, deli trays, and other specialty orders provide a way to generate add-on sales and build recognition of the W.G. Grinders' name. FAX menus, corporate meeting menus, and a kid's menu also effectively generate take out sales.

By providing established operating techniques, recognized trade names, buying power and other business services, franchising is making the dream of business ownership a reality for a growing number of qualified entrepreneurs.

Sales through franchised businesses now account for more than 1/3 of all retail sales, and are expected to top US$1 trillion by the year 2000. On average, only 4% of franchises fail each year, compared to independent business failures estimated as high as 38%. 94% of franchising companies responding to a recent survey reported that their operations were successful. Sales through franchised businesses have out-paced GNP growth by 1000% in recent years. The W.G. Grinders franchise program is designed to allow the advantages of franchising to go to work for you.


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