Beaners Franchise Business Opportunity

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If you are looking for information on the Beaners franchise business opportunity, Beaners coffee franchises or Beaners gourmet coffee franchising, then you have come to the right place.

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BEANER'S® Gourmet Coffee has a proven track record of market leadership, in store growth, and instant name recognition. Behind the BEANER'S® name is a management team with over 50 years of food service experience and acknowledged coffee expertise. BEANER'S® franchise stores operate independently, but are supported with the training, marketing, and operational experience that is second to none.

What is franchising?

Franchising allows a company to distribute its concept, product, and services. The franchising company lends the right to use their company logo and other trademarks as well as their business model to a second party, the franchisee. The franchisee pays an initial franchise fee and a monthly royalty to acquire those rights.

BEANER'S Gourmet Coffee is a franchise concept, and provides to its franchisees the right to use the BEANER'S Gourmet Coffee logo and other trademarks, drink and food recipes, below-market pricing from company vendors, and the operating system and procedures developed for BEANER'S Gourmet Coffee stores.

Why should I consider franchising?

"More than nine of ten (92%) of the 1,001 franchise owners questioned in a recent survey consider themselves either 'very' or 'somewhat' successful. The survey of franchisee satisfaction levels, conducted for the International Franchise Organization's Education Foundation by the Gallup Organization during September/October 1997, was released in Las Vegas during the association's annual convention in March... Nearly all --93%-- believe being associated with a franchise system gives them an advantage... Franchise owners believe they are more successful than similar independent or small businesses."
Reprinted from the May/June 1998 issue of Franchising World.

What are some of the benefits of a BEANER'S® Franchise?

The officers of BEANER'S have decades of business experience in the restaurant industry. BEANER'S is a culmination of that experience. No other coffee shop is as organized and runs as efficiently as BEANER'S within the industry.

BEANER'S® has created a strong and quickly recognizable brand in a fast growing segment of the cafe and quick service industry. BEANER'S® has a proven operating system and philosophy that enables its employees to give the consumer the extraordinary experience that they deserve. BEANER'S® support services are designed to allow the franchisee to focus on customer service and have the opportunity to build and grow their business.

What kind of training can I count on?

The operating partner is required to complete four weeks of training in Lansing, Michigan. Training will be available to two other members of the franchisee's management team. In addition, BEANER'S® staff will be on site to assist you in training your employees prior to and after your opening. All training must be successfully completed before your location opens for business.

What assistance is there for site selection?

BEANER'S® will assist you in securing a proper store location. You will receive demographic data on a typical BEANER'S customer as well as a site selection form. These two tools, coupled with your knowledge of your trade area and your diligence and energy in tracking down property leads, are critical to your success finding a property. BEANER'S will do an "in market" evaluation of your area before the site selection process even begins. When you have several promising leads, we will provide specific analysis on those locations leading to final approval.

What kind of assistance will I receive for build-out?

BEANER'S Gourmet Coffee will refer you to our design and build firm who will take your store from the drawing table all the way to your Grand Opening. The equipment, furniture, and fixtures come in a package from a supplier.


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